Wednesday, March 5, 2014

If you "Think Different" Apple doesn't want your money

I'm not a fan of Apple because I think they're making an inferior product and selling it based on the company they used to be.  They used to be innovative.  They used to "Think Different."  Now they just used media hype and user ignorance to sell inferior merchandise. 

Recently, the Apple CEO guaranteed I'll never buy their products or invest in their company.  Here's the headline from MSNBC:  Apple CEO tells climate change deniers to sell their Apple shares

What he said was phrased more artfully than that, but that's what it means.  Here's the exchange:
“As shareholders, we object to increased government control over company products and operations, and likewise mandatory environmental standards,” said NCPPR attorney Justin Danhof in a statement [PDF]. “This is something the company should be actively fighting, not preparing surrender.”

The suggestion made Cook “quite angry,” according to a reporter present at the meeting.

“When we work on making our devices accessible by the blind, I don’t consider the bloody ROI [return on investment],” said Cook. According to Mac Observer, Cook added that the same thing applies to the company’s sustainability policy. He concluded, “If you want me to do things only for ROI reasons, you should get out of this stock.”
It is especially egregious for a company that touted the slogan "Think Different" for years to say, "If you don't think our way, you're not welcome."  I've come to expect such closed-mindedness out of the Progressive movement, but I won't tolerate it in a company voluntarily supported by customers.  You shouldn't either.  If you have Apple stock, sell it.  At the time I'm writing this, it's not doing so well anyway.  Go support a company that actually does care about you as their investor even if you don't agree with their political ideology.

If you have purchased Apple products in the past, try an Android phone.  Yes, there's a bit of adjustment.  Having played with both, I much prefer Android.  The bonus is that at least for now Android phone manufacturers are producing much superior phones.  Apple shows no real urgency to catch up, though.  They're counting on you to be too dumb to do your hardware research.

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